Panatta is a market-oriented company, founded on principles of qualitative excellence. A point of reference for technical innovation, style and emotion.

Imagine, create, and distribute Fitness products and services that are built for the satisfaction and success of our customers. Offer cutting-edge solutions that will contribute to an enhanced quality of life for the community. Panatta works towards spreading the importance of movement in enhancing the quality of life. A community awareness-campaign that also materialises in a bidirectional collaboration with Universities and Public authorities.

Innovation for our company does not simply mean creating new products, but it also means to create new market trends, with style and emotion. With our ideas we create emotion by presenting dynamic and involving fitness experiences. We convey the importance of movement at every level.

The Panatta style, class embedded in the design. The aesthetic component is our distinguishing factor. When you choose Panatta you are embracing our passion for a design that is always unique and unexpected.


The Customer
The company’s aim is to satisfy the needs of our customers. The customer is the heart of Panatta, a company that listens to the market and receives feedback from it. We work toward becoming partners in the success of our customers.

Innovation and Creativity
Panatta is ideas in motion. New solutions for fitness. Innovation in order to grow with our customers.

Our equipment interacts directly with the human body, and as such it must guarantee ultimate safety standards and biomechanical perfection. We want to be responsible not only of our success, but of other people’s wellbeing as well.

Panatta is a dynamic reality characterised by young professionals motivated to work in teams for integrated problem solving. We are truly convinced that this makes the difference.

We support all initiatives designed to protect human health and the surrounding environment. We avoid creating processes or products that create significant risks to people and the ecosystem. This point is guaranteed by our UNI EN ISO 14001 environmental certification.